After months of trials, and testing other powders that failed, here's what I found:
Most dental powders have the same problem. Cats won't eat them.
When we tested cheaper powders, I had owners tell me their cat went on a hunger strike for two days.
If the cat won't eat it, nothing else matters.
Every single cat in the trial we ran ate Lovax without hesitating. The brewer's yeast acts like catnip in food form. Cats are naturally drawn to it.
Secondly, it was also the only product on the market using Enzyme Coating.
That means it's the only thing that actually mimics the enzymes that kill gingival growth and breaks down cemented plaque.
Every other powder, treat, and additive just touches the surface. They wiped the tiles.
And most importantly, it was the only formula safe for the cats who need it most.
The seniors, the ones with medical problems, the ones most at risk for dental problems and anesthesia.
No iodine. No seaweed. No cheap fillers.
In my entire trial, not one cat had a bad reaction. No vomiting. No diarrhea. No stomach issues. Nothing.
It came down to the quality of the ingredients.
